So Masterfoods USA decided they didn't want Darth Tater to get all the action and came out with Star Wars M&Ms. The slogan is that these are dark chocolate M&Ms and the pitch being "Go to the Dark Side". The package features M&Ms dressed up as storm (or clone?) troopers and Boba (or Jango?) Fett. They didn't dress Darth Vader up as an M&M though according to the photo of the M&M wrapper. I guess a squat round Darth Vader just wouldn't be the same.
Check out the full size photo of the new Dark Side M&Ms package. Source: Yahoo |